The Role of Bandung Digital Valley as The Incubator for Micro Small Medium Scale Digital Business
The Role of Bandung Digital Valley as The Incubator for Micro Small Medium Scale Digital Business
Author : ADIKA PUSPITA RAMADHANI; JURRY HATAMMIMI Published on : Emerging Trend in Academic Research (ETAR2014) (ASTON DENPASAR HOTEL & CONVENTION CENTER Bali Indonesia)
Abstract
The recent development of entrepreneurship in Indonesia is growing fast, also in the digital business field. As a part of the creative industry, digital entrepreneur in the form of micro small medium enterprise have to be supported. The role of business incubator in providing space, shared office, services, support, skill development, seed capital, and synergy is very important for the micro small medium enterprise development. This research tries to analyze the role of Bandung Digital Valley as the incubator for digital business in micro small medium scale. Research method used is descriptive qualitative with data collection by observation, documentation study, and in depth interview with three entrepreneur who registered as Bandung Digital Valley tenants, Bandung Digital Valley management, and academician. After data validation test using source triangulation and data analysis using Miles and Huberman model, Bandung Digital Valley was found running those seven roles with several recommendations.
