Business Developments Strategy Impact: the Case of Multipurpose Cooperative Business
Business Developments Strategy Impact: the Case of Multipurpose Cooperative Business
Author : TRISHA GILANG SARASWATI Published on : International Conference on Global Trends in Academic Research (GTAR-2014) (Global Illuminators - Bali Indonesia)
Abstract
This paper is a case study of a cooperative whose involvement in the multipurpose business was one of a successful cooperative that was managed by the hospital employee. Unlike other business entities, cooperative was established on the foundation of a cooperative that seeks to attain profitable standing for the benefit of its members. The purpose of this paper is to examine business development strategy of cooperative and evaluate the impact of business development activity on the cooperative financial performance through several financial performance analysis such as financial statements analysis horizontally or vertically on the balance sheet, financial ratio analysis and cash flow statement analysis. From this paper it is known that the cooperative has poor asset management because many assets are unemployed and known that most of the assets are funded from debt that indicating the high dependence on debt capital. Cooperative also have not been able to manage the costs, which seen by the increasing on cost are not accompanied by significant increase in revenue. Therefore, the cooperative should conduct other business developments, established partnership with the bank to fix the system and also need to improve the management of its assets.
